

TomTom will surely have factored any negatives into the positives of its licensing agreement: this is how business works.”

“Does Apple Maps sound the death knell for TomTom? Probably not, although it might mean less people want to buy TomTom for iPhone. “…less a rollout of fresh features than an important step toward the company's own mapping independence”Ī 2012 discussion of TomTom the day after Maps launched: Super weird this article keeps carrying on about TomTom and listing half of FAANG, even mentioning impact of iPhone, yet not mentioning Apple using TomTom worldwide from 2012 till 2020.Īpple Maps was essentially pure TomTom at the start, and still relying on TomTom for USA up until 2 years ago when US went Apple native, and (as far as I know, I haven't driven outside US since pandemic) is still using TomTom internationally.Īrticle about dropping TomTom in domestic US in 2020: > In the intervening years, TomTom has tried to evolve, striking map and data partnerships with the likes of Uber and Microsoft. > Moreover, with the iPhone arriving around the same time, a combination that brought maps and navigation into the pockets of millions of people globally, this had a monumental impact on incumbents such as TomTom. Google is a notable omission from the Overture Maps Foundation’s founding members. the program is driven by Amazon Web Services (AWS), Facebook’s parent company Meta, Microsoft, and Dutch mapping company TomTom.
